Engaging Keynotes

May 3, 2010 | Leave a Comment

sfs collage

Grab your Youtube Channel

April 23, 2010 | Leave a Comment


Businesses are using YouTube for marketing, education, communications, product information, technical instruction and inspiration.

Here are 5 steps to create your own Youtube Channel:

  1. Decide on your Youtube Channel Name. This name will entered as the USERNAME in the account creation process.
  2. Go to Youtube.com and click Create Account.
    Username becomes Channel name. For corporate branding, you will likely make the username your business or brand name.For personal branding, the username should be your first and last name.
  3. Develop your profile.
    Enter your website,  company name, first and last name.  Fill your profile with details about the contents of your channel. Consider how people will search for content like yours and include those keywords in your profile. Always match your text content to your video content.
  4. Develop Your channel .
    Customize your channel by entering a Channel Title, Description, keywords and colors.
  5. Post your first video! You can use existing professional video, create one with a webcam or utilize a simple camera like the FLIP.

Grab your Youtube Channel now even if you aren’t ready to post video.  You don’t want to lose rights to your branded Youtube Channel URL.

 

 

 

Can I merge 2 LinkedIn profiles into one?

January 5, 2010 | Leave a Comment

I’ve had several people ask me this question over the last year or two: Can I merge two LinkedIn profiles into one?

Unfortunately, there isn’t a merge feature yet!

So, you will need to decide which profile to keep and which to delete.  Decide based on number of connections and/or how developed your profile is.

Tip: I would keep the one with the most connections and move the profile data.

Here are some steps to help you successfully move to a single profile:

1. Login to the Account you want to delete.
2. Export the Connections to an csv or excel file. (See link at bottom of Connections)
3. Save all profile info into a Word Document.
4. Delete the account.(Go to Account & Settings and Close the account.)
5. Login to the account you want to keep.
6. Import the Connections stored in file from deleted account and re-invite them to connect on the correct profile. Offer an explanation since they were already connections on the other profile.
7. Update your profile as needed.
8. Associate multiple email addresses with your LinkedIn account so that people can find you by any of your email addresses. (Go to Account & Settings and Add Email under Personal Info.)

I hope this helps!  For more social media tips or to ask your questions, become a Fan on Facebook.com/SocialMediaExplained

December 19, 2009 | Leave a Comment

Michelle Cullison has equipped hundreds of  professionals to leverage the power of social media and the web for business. She will engage your audience with examples of new media applied and inspire them to implement social media strategies to solve real business problems.

As a meeting planner, you have many speakers options available. When looking for a social media specialist, finding someone with technical expertise and excellent presentation skills is essential.  Michelle provides both!  Her programs are fast-paced, content rich and technically strong while her style is warm, relaxed and approachable – a rare combination for technical speakers.

Business Meetings

December 18, 2009 | Leave a Comment

dinner speaker

Seminars, Training, Breakout Sessions

December 17, 2009 | Leave a Comment

alabreakout

New Faceted Search on LinkedIn

December 15, 2009 | Leave a Comment

Intuitive, precision, dynamic search with less complicated queries-that’s what the new faceted search feature offers! You’ll find the new filters on the left of the people search page in LinkedIn. The filter fields available are unique to your search. Powerful! With faceted search, you may drill down by relationship (Connection Level) , Industry, Company, Group,  School and more.

Check out this product feature announcement from LinkedIn onYoutube.

5 Social Media Success Tips

December 10, 2009 | Leave a Comment

1. Set goals, create a social media plan for your business and stick to it.  For example, if you want to reach a fan base of 500 on Facebook, determine to be only about that goal when you login to Facebook during business hours. If you aren’t strategic in your use of Facebook, it can easily become a time waster.

2. In your status updates on all networks, answer this question: What information does my business audience need from me today?

3.  Relate to people on the networks as if you are seeing them in person. Ask questions. Reply to comments or messages. Engage in conversation. Then, and only then will you see the value of social media.

4. Develop systems for growing your networks.  Example: Invite all the decision makers you are working with into your LinkedIn network. Invite contacts from informal networking events into your Facebook network. Or, determine to invite 10 people from your business association memberships into your personal network each month.  Having a system will ensure incremental growth of the right audience over time.

5. Don’t be afraid to experiment with new functionality. Social media tools are still evolving. Everyone is learning.  You’ll get the most from these tools when you get comfortable with them.  You don’t have to think about how to use the phone and email for business. Eventually, you’ll feel that way about social media.  Dive in the deep end and have fun with it.

Online Boot Camp – Starts in January

November 12, 2009 | Leave a Comment

Want the best seat in the house for Social Media Boot Camp! Take the Course online at your desktop. Watch the recordings at  your convenience. Interact in the private Facebook Group. 

Read what Dorothy W. says about  her online boot camp experience:

“Last week I didn’t know what LinkedIn, Facebook and Twitter were. Today I have a presence on all three, not to mention my blog on WordPress. This is all thanks to Michelle Cullison’s five day Social Media Boot Camp. I can’t wait to recommend it to others. Michelle is an expert in a field that is changing every single day. My idea in enrolling was that I would learn the basics of using the new Social Media. Definitions would have been big news for me. And I learned those, but in addition with each section from Facebook to Twitter – and certainly LinkedIn, Michelle provided non-stop tips and ideas for using each category. My Social Media Manual, which she provides with the course, is crammed with notes to myself, and I am at work on a strategy that, I am confident, will provide growth and sparkle to my business in the year ahead. In these times, when the Social Media are growing explosively, Boot Camp is a necessity. Best of all, I am looking forward to the final webinar next week when Michelle will help me and other attendees fine tune Social Media strategy. Free copies of the webinars are provided for future reference. Michelle is personable and delightful, and being from Louisiana, she talks slowly and clearly enough that even computer illiterates like me can follow her easily. Don’t miss this opportunity.”

August 21, 2009  Top qualities: Great Results, Expert, High Integrity

 

I promise you won’t have to do push-ups or run an obstacle course, but you will get a social media workout to transform you from a cadet to a colonel who knows how to do business on Twitter, Facebook, LinkedIn and more!

Are you ready for a rigorous (and fun) social media training session?

Learn, Strategize, Implement

Don’t miss your chance to develop a social media strategy!

You start your experience as soon as you register by viewing three 30-minute pre-recorded Webinars!
You will learn how to build a professional personal presence on the top 3 social sites BEFORE you come to bootcamp!

The sessions are:

1. How to Create a LinkedIn Profile
2. How to Create a Twitter Profile
3. How to Create a Facebook Profile
 

In addition, you will receive the Social Media Manual,  a 100+ page binder, filled with info such as Step by Step instructions, Quick Tips, worksheets for developing strategies and more! The binder will let you reference and review what you learned at bootcamp and give you the next steps to keep expanding your web presence after the full-day training is complete.

Who should attend:

  • Professional service providers such as CPAs, attorneys and real estate agents
  • Small business owners or staff responsible for sales and marketing  
  • Restaurant Owners/Managers & Hotel Managers or Hotel Marketing Directors  
  • Sales or Marketing Professionals for consumer-direct
  • B2B companies CEOs who want to voice their leadership in the social spaces
  • Politicians and Government Employees
  • Accelerate your learning. Expand your web presence. Grow Your Business. Stop wasting time trying to figure it out.

    Sample Agenda for Live Events

    8:30-9:00 Check-In and Network
    9:00-9:50 Social Media: From Cadets To Colonels
    9:50-10:50 Facebook Business Pages
    10:50-11:00 Break
    11:00-12 Twitter Training – Be the best “Tweeple” you can be
    12-1:00 LUNCH Break
    1:00-2:00 LinkedIn Line Up (Reaching the Officers)
    2:00-3:00 Productivity Tools: Gearing up for ACTION and Repurposing Content
    3:00-3:45 Social Media: Best Practices to keep from going AWOL
    3:45-4:00 Time for Taps (the wrap-up)

    Sign Up today if you want to:

    What participants are saying:

    “The strategy-setting goals-section was most helpful to me. Social Media Boot Camp gave me a new perspective on the use of tools and how to approach my market. Very interactive!”
    Peter Ranzino, President
    Learning Sciences

    “I enjoyed exploring the possibilities for using social media. I really liked the way you adapted the material to our specific needs.”
    Bill Phillips, PhD., President
    Success Labs

    “Social Media Boot Camp provided a general but thorough overview of social media networks. I enjoyed gaining knowledge on how to develop and implement social media into a business marketing strategy.”
    Renee Verma, President
    Verma Communications

    REGISTER NOW to attend one of these social media boot camps:


    New Orleans/Metairie Boot Camp

    Location: TBD
    Date: Friday, December 4th, 9 AM-4 PM

     Participating Chamber or Louisiana Technology Council members SAVE an additional $25 with your special coupon codes!  Space limited to 20.



    NEW: Social Media Boot Camp Online
    Location:
    Front Row Seat at your Computer!
    Date: Attend live webinars starting Tues morning January 12th-February 9th. This class will meet weekly from 9 AM-10 AM CST.  Can’t make all the sessions? Don’t worry! You will receive a recorded copy of each session.

    Private Facebook Group for Q&A with Michelle and other boot camp participants.

     

     Participating Chamber of Commerce or Louisiana Technology Council members SAVE an additional $25 with your special coupon codes! 

    Does CoTweet allow Facebook Integration? Kind of..

    November 10, 2009 | Leave a Comment

    This question was raised today at online bootcamp: Does CoTweet.com have Facebook integration like Tweetdeck?

    The answer: Kind of…

    Ping.fm integration is available –very new since Oct 23— so that what you tweet on co-tweet can flow to your ping.fm account which of course flows to all of your accounts configured there.

    Stay tuned for a detailed blog post on this subject.

    You may also want to check out http://www.HootSuite.com for similar capabilities.

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